Partner Marketing Manager

Remote
Full Time
Marketing
Experienced

Points North is looking for a Partner Marketing Manager. You’ll build on the foundation for scalable partner marketing programs that deliver impact. You’ll work closely with partners to create joint marketing initiatives that drive measurable demand, elevate thought leadership, and reinforce the strength of our shared ecosystem. 

This is a high-visibility role for someone who thrives on building structure, driving execution, and nurturing strong relationships. You’ll be both strategist and executer, laying the groundwork for programs that expand reach, create consistency, and deliver measurable outcomes. 

What You’ll Be Doing: 

  • Establish Scalable Programs: Develop repeatable partner marketing frameworks that scale across the ecosystem. 

  • Drive Joint Campaigns: Plan, execute, and optimize co-marketing initiatives (digital, events, webinars, content, and more) that generate pipelines and equip partners to win. 

  • Maintain Enablement Materials: Build and maintain sales-ready assets such as pitch decks, battlecards, playbooks, and messaging guides that support both internal teams and partners. 

  • Empower Partners: Deliver the right resources, messaging, and programs to support partners through every stage of relationship. 

  • Collaborate Across Teams: Collaborate with sales, product, and marketing teams to ensure strategic alignment with partner GTM strategies. 

  • Coordinate Events & Sponsorships: Manage logistics, messaging, and presence for co-hosted events, tradeshows, trainings, and regional field activities. 

  • Serve as Marketing Liaison: Act as the primary marketing point of contact for partner managers, aligning demand generation and enablement efforts. 

  • Analyze & Optimize: Evaluate lead flow and campaign performance, providing insights and recommendations to drive continuous improvement and scalability. 

  • Support Broader Marketing Efforts: Contribute to additional lead generation initiatives as needed to strengthen overall marketing impact. 

What We Are Looking For:  

  • Proven experience developing and executing co-marketing campaigns with channel or technology partners. 

  • Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce). 

  • Strong project management skills and comfort managing multiple priorities across stakeholders. 

  • Excellent communication skills with the ability to build relationships and influence cross-functionally. 

  • Ability to operate both strategically and tactically in a fast-paced, entrepreneurial environment. 

  • Self-starter with a collaborative mindset and results-oriented approach. 

Qualifications: 

  • 3–5 years of experience in partner marketing, channel marketing, or field marketing at a B2B SaaS company. 

  • Bachelor's degree in marketing or equivalent combination of education and professional experience. 

At Points North, we believe that taking care of our team is the foundation of our success. That’s why we’ve created a benefits package designed to support you both personally and professionally: 

  • Health Insurance: Comprehensive medical, dental, and vision plans are available to keep you and your family healthy. 

  • Retirement Savings: Invest in your future with employer-matching contributions to a SIMPLE Traditional and/or ROTH IRA plan. 

  • Time Off: Generous PTO, paid holidays, and Volunteer Time Off (VTO) are offered so that you can take time to recharge and give back to what matters to you. 

  • Growth Opportunities: Professional development is encouraged whether it be in training, certifications, or other opportunities to boost your career. 

  • Flexibility: Depending on the role, remote or hybrid arrangements may be made available to fit your lifestyle and business needs. 

  

For this position the base salary range is $110,000-130,000 per year, plus annual bonus eligibility. Final compensation determinations will reflect your unique experience, skills, and the responsibilities of the role. 

At Points North, you’ll find an energizing, ambitious and supportive workplace where your contributions make a real impact. Ready to join our team? Apply today to take the next step in your career! 

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